SOLUTIONS · FRACTIONAL LEADERSHIP

Fractional CRO

Top-level revenue management: from selling by intuition to growing methodically.

Who is it for?

For B2B companies whose sales depend on the owner, the founder or the inertia of main customers; or with a sales team that does not achieve objectives and no one knows why.

Problem it solves

Growth is not a problem of commercial effort, but of the income system:

  • Important customers are only closed by the owner; the company cannot grow beyond his/her agenda.
  • Each salesperson sells their own way, without a common method or possibility of replication.
  • Forecasts are made manually: no one can predict next quarter’s income.
  • Hiring a good sales director costs 80,000–130,000 € + bonus. A recruiting error impacts 12–18 months of growth.

Solution

An experienced, part-time sales manager who takes over the direction of your revenue: business strategy, sales method and pipeline, team management and coaching, and marketing & sales alignment under one management. Not just a consultant: your chief revenue officer, with goals and accountability.

Expected results

  • Pipeline visible and governed in 90 days, with CRM in real use.
  • More qualified pipeline: 25–50% baseline in 6–12 months.
  • Reliable monthly forecast: management decides with data.
  • Income which is less dependent on the owner’s agenda.

Request your Revenue Assessment

In 2-3 weeks we will diagnose your entire revenue engine and provide you with the detected leaks and a 90-day plan.